Vivo, the china mobile phones company, got 5th place globally, and 3rd in China concerning smartphone sales. The company has declared to invest $30 million in Pakistan, for the purpose to get the best place in mobiles company ranking, throughout the country. Vivo Pakistan has launched in Pakistan Official on 4th of October 2017 at Lahore. In order to launch the company for the first time in Pakistan, a luminous event was decorated, in which the latest smartphone model is also open up in front of an audience. The Vivo V7+ Flagship camera phone that has an extended camera facility inside, 24 megapixels of Selfie Cam is available on the phone. Before it, the phones Vivo X9s & X9s Plus was with 20 megapixels of the camera.
The Vivo Pakistan Launch event was accompanied with over and above 600 people from all of the professions. Besides, the chief evaluation leaders of the smartphone production, TV & Film Actors, singers, fashion icons, main-stream media, retail and channel partners. Vivo is an emerging brand accompanied with seven research and developing units as well as four production parts. The label has met a number of 80 million marks in sales on an international level, in the year of 2016 alone.
With this intention, separate from Pakistan, Vivo has an appearance in numerous global markets taking in China, Philippines, Malaysia, India, Vietnam, Indonesia, Thailand, and Russia.In his address to the audience, President of Vivo Head office China, Mr. Ding, announced
‘Vivo got this success due to its quality of products which never could be queried in addition to superior customer support; and top user experience in all of the markets where we are selling our products. ‘
Mr. Ding further added that in all honesty, the entrance of the company into Pakistan smartphone market had risen the into the country. Indeed, this competition is excellent for customers, as they will receive more opportunities to pick up from the devices. On the other hand, separate from including the retailers can now offer higher margins than ever.
‘Vivo gets the top rank among phone brand in the view of its elegant smartphones, whether by design or by its superb cameras. The latest technologies are done in smartphones as well as refreshing music experience.’
stated Mr. Eric Kong, CEO, at VIVO Pakistan.
Vivo Pakistan to Invest $30 Million in Pakistan
He announced that Vivo had marketed over 200 million smartphones in a remarkably little span of time; moreover, his company sells over than 200,000 pieces each day. Mr. Kong announced that Pakistan is overgrowing and that Vivo examines Pakistan as a high-growth market with over 200 million population. And just 40% smartphone users symbolizing that the potential in the market is extensive.
While sharing Vivo’s strategic plan for Pakistan, Mr. Kong described: Vivo is going to invest $30 million in Pakistan. Vivo is going to brand its stocks via all possible channels; taking in print, digital, electronic, and outside media. In order to get the top ranking into Pakistan smartphone market; Vivo will take all celebrities onboard in the face of its brand ambassadors.
The company will open up to 2,000 exclusive stores, experience stores, and image shops in all over the Pakistan. Besides all this process will take upcoming a couple of years. Vivo is going to augurate, in all of the major cities, the customer care centers. At present, its operating service centers in Islamabad, Faisalabad, Karachi, Lahore, and Gujranwala to allow one-stop next to sale & services to customers. Vivo has a firm believe in localization, for this reason, it is decided
The company believes in localization, and this is why it has decided to hire 1,500 local workers in first five months duration. Vivo projects to employ over than 10,000 workers in Pakistan in succeeding a couple of years. Whereas, 99% place will be filled with the local employees. Mr. Kong continued that he believes that his company will rise in Pakistan; and will get the #1 place for smartphone brand forasmuch as it commitment towards customers and retail partners.